Some
successful professional service companies employ aggressive digital marketing;
others do not. We have partnered with a variety of companies that allocate
their marketing budgets and resources differently, but regardless of how they
employ digital resources, a strong digital persona is key to an organization’s
greater marketing strategy. Aside from conveying information, a strong web
presence is key in communicating your brand’s value to prospects and customers
alike.
We guided Newmeyer & Dillon through our brand identification methodology to
thoroughly understand how they want to convey their brand online, as well as
what values they want to represent through visual and written media. What
resulted is a visually appealing and intelligent web presence that speaks to
their professional excellence and Southern California roots.
